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MEGATRENDS 2011
Key Trends that Will Affect Your People, Performance and Profits© Sullivision.com 2010
The “MEGATRENDS” presentation will focus on the 7-10 key customer, operations and industry trends that will affect our people, performance and profitability in the next 18 months. Far from a “crystal ball” approach to the future, this presentation will present heavily researched and proven consumer, retail and foodservice operator trends in North America, and then detail how those trends are likely to directly impact or imperil your growth.
Target Audience: Managers, Executives, Owners, Multi-Unit Managers, Franchisees at QSR, Casual, Family, Fine Dining, or Contract Foodservice Operations
Format: This presentation can be delivered in One Hour, 90 Minute, 2 Hour, or Half-Day formats depending on your time constraints
Takeaways: We’ll examine foodservice/hospitality Megatrends in these arenas:
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Customer: how the key shifts in customer population, demographics, lifestyles and tastes in North America will affect who we serve, what we serve them and how we serve them
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Workforce: This is the first time ever that 3 different generations are employed in the workforce simultaneously. How will that affect the way we select, develop, train and enhance their performance? What does “teamwork” mean in the face of a multicultural, multi-generational workforce? What are retail companies like Costco, Home Depot, Target, and others doing to access, hire, and train the i-pod generation that we can learn from?
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Time-stress: how the explosive growth of carside/takeout/to-go has created non-linear competition among all foodservice segments (for instance, McDonald’s now competes with Applebee’s as well as Wendy’s). What this means to your business going forward.
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Technology: what 5 tech trends relative to operations, training, and marketing will radically affect our business in the next 3 years?
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Competition: how can you offset the competitive pressures resulting from the growth of franchising in retail and the growth of real estate relative to staffing, sites, training and retention?
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Execution: how to take these insightful trends and design a 30 day, 6 month and one-year action plan that will measurably improve your operations’ people, performance and profits. We’ll learn what we need to start doing, stop doing, and continue doing to be successful in an ever-increasing competitive environment.
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